Marketing Information

One of the most important things any Nichepreneur can do is define their target audience. Ask yourself: Who is my ideal customer? If your answer is "Everyone", you've got some work to do! ...

Right now, the business world is a-buzz about Chris Anderson's latest book, The Long Tail. Even if you haven't read it, chances are you've heard of it: the best-selling business book th...

Lately I’ve noticed a worrying trend. Despite the fact that ‘niche’ has become a new buzzword, I still hear people – especially coaches and consultants – speak about their business in vague...

If you are attempting to start a business online or if you are simply trying to increase your traffic and revenue, focusing on a niche market can give you the edge that you need in order to ...

While many of my clients and students are filled with trepidation when we embark on this step, all come back feeling affirmed and inspired to create a stronger “brand” identity. The proces...

Anyone can put a direct mail piece together and drop it at the post office. But without knowing who your target market is, you won’t score many sales. The first consideration in any marke...

If you know how there is Money to be made in writing Ebooks and publishing them Online. Browse our articles and decide how you will go about it. Will You have a go at Self Publishing, or loo...

The internet provides an ideal opportunity to provide our clients and customers with high-value products, at low cost to us. Most products can be delivered over the internet, including ebook...

This is one of the most neglected and overlooked aspects of internet marketing. Far too many people think that they can simply put up a website for a something that they have an interest in ...

Make your cover come alive for your target market! When creating an e-cover the what’s the first thought that comes to mind? How do I do it? What software do I need? How much will it ...

#1 ~Look at your past customers~
Notice trends in the type of clients you attract and pay particular attention to the ones who provoke you to be our best. How do you feel when you get...

How long have you had a website? Is it pulling in visitors that are taking action? Unfortunately many small business owners today have fallen in to the “build it and they will come” ment...

Many top gurus promoted mini-sites as the cheapest and easiest way to make a profit from an affiliate program. Nevertheless, in spite of good intentions, it’s well known that true-lastin...

One thing you can never have too much of online is web site traffic. If you're looking for ways to drive more visitors to your site, try these traffic generating tips... TRAFFIC TIP #1...