Marketing Information

Courage: The Tail That Wags the Cowardly Man Written by Nicholas Dixon The HighGrade Marketer Article Description: A look at how a lack of courage creates financial, as well as ment...

Whenever one is beset by a situation that he or she is unsure of – facing someone admired, having to perform in front of an audience, or simply talking to others – he or she is facing a good...

Excuses! Excuses! When we fail to do something we are expected to do, we almost always have an excuse for it. However, if we analyze it closely, an excuse is a self-destructive alibi for hav...

Leaders do nothing more important than get results. But you can't get results by yourself. You need others to help you do it. And the best way to have other people get results is not by o...

It is no secret that the performance of personnel is the largest contributing factor to the long-term success of any organization. Managers may give direction, but in the end, it is the comp...

When people think of honoring employees for jobs well done, they may typically think of monetary rewards. However, these may be neither necessary nor the best type of reward. Once offered, c...

I talk a great deal about motivation, inspiration and passion as keys to success. In this article, I will expand on these concepts and delve into the most exciting philosophies and secrets a...

How can you stay self-motivated and productive in the midst of turbulent times and a sluggish economy? How do you persevere as a salesperson when times are tough and customers seem to b...

You hit the snooze button three time before you get out of bed and when you finally do its off to the kitchen for your morning cup of coffee. As you sit at the kitchen table with the morning...

Are your sales people burnt out? You may want to check. Have they clocked too many twelve hour days? Do they have enough frequent flier miles to charter a jet to Mars? Are their faces pe...

A simple thesaurus-search on the word ‘Care’ reveals the following:
Mind,
Concerned,
Worry,
Think About,
Be Bothered A quick look around the workplace, or anywher...

Years ago I had the opportunity to meet a woman who reinforced my understanding of the power of beliefs. A woman who is probably one of the most powerful individuals I will ever encounter. I...

I once attended a retreat on how to live with passion and fulfill one’s life’s work. The facilitator posed the question, “If money was not an issue, yet you had to work full-time, what would...

Speak to an Audience that Reaches across the Globe As a professional at home on the platform, you’ve spent years polishing a compelling message. The presentations you make are honed to pe...

Master copywriter Robert Collier often used a technique to get people to read more of his sales letters. You can use this same technique right now to increase the readership of your web page...

Your business success depends on your ability to promote your services, your products, and yourself. Fortunately, promotion is simple. People will buy them because they need them and because...

When you look at your marketing to-do list, do many of the items on it look all too familiar? Have entries like "call Donna Sanchez" and "follow up with Floyd Corp." been copied from a previ...

Sales managers frequently approach me for advice on how to keep salespeople motivated, especially when sales reps get into a rut — and seem to keep slipping deeper into it. Telling managers ...

How often have you thought of running your own business because you assumed it would be easy? Or if you currently have your own business, you thought, “There’s got to be an easier way to do ...

As we look at bringing your business to the next level, I ask you a very important question: do you have a vision—a Technicolor snapshot in your mind of what your ideal life looks like? If n...