Marketing Information

Is your online business or home-based business stalling because you are drowning in administration details?

You're not the only one!

Many small businesses are one ste...

“Unbelievable, only one California distributor had a link!” In my recent opening keynote presentation for a group of industrial distributors, I mentioned that I was alarmed. Upon visiting a ...

Many small business owners will find the need to accept credit card payments for products and services offered on their website. When I set up my first ecommerce website I found the infor...

The first article of this series discussed page views per session as a kind of early warning system key performance indicator (KPI) for your website. The second discussed time on site as ano...

The first article of this series discussed page views per session as a kind of early warning system key performance indicator (KPI) for your website. This article will discuss another KPI an...

The problem with most e-commerce marketing strategy today is that companies don’t understand how they use things like web analytics. Most e-commerce directors or web marketers are given a bu...

Do you even know what M-Commerce is? Well you better learn fast. Predictions in Europe for M-Commerce, the second largest market behind Asia, are for a spend of €7.4 Billion in 2006 that'...

Because of this encouraging surge in activity, many individuals are now interested in becoming e-commerce merchants. To profit from your online business, you must first produce a unique webs...

In a recent article I talked about Google AdSense placement based on eye-tracking research. However, research by The Poynter Institute, Eyetools and the Estlow Center for Journalism and New...

You’ve heard about it many times in recent months. Being the business-minded person that you are, you most probably got curious and did some research of your own. But resources seem to be ...

When you make your living on the Internet, you sometimes forget that the resources you use every day (and take for granted) might rate an incredible discovery to anyone who doesn't already k...

For small Internet retailers, drop-shipping is one of the best innovations since sliced bread. How else can a start-up offer a wide variety of products and convince customers that they have...

OK. So you took the leap and started your online store. But, oops, there are no customers and your store is lost in the crowd. All is not lost. You just need to be very creative in how you m...

An interesting eCommerce success factor that isn't precisely overlooked, but which is often thought about more in terms of being a way of feeding the search engine spiders has to do with pro...

Succeeding with an eCommerce website is a dream for many these days. It may seem nearly impossible at times, but it can be done. This series covers some of the basic success factors - thin...

Are you spending hundreds of dollars on advertising campaigns, only to find out that you have earned a very small profit or none at all? Here are 5 illustrious strategies that will help you ...

Let me share with you a secret that most marketing experts and consultants don't want you to know. (many of them don't even understand this secret themselves.) The secret is. There is o...

In a previous article, I discussed 5 free ways to increase traffic to your online store. If you have not read it, you can see it here: 5 Free Ways to Increase Traffic to your Online Store

Author:Scott Patterson

Accepting Payments Online: An E-Commerce Web Site Overview

Author:Bobette Kyle